Here at Celeste, we understand that individuals using cleaning chemicals do not want them to be hazardous. So we developed a set of standards, our Green Chemistry Standards, to ensure we provide safe and effective cleaning chemicals. Our products that meet our Green Chemistry Standards are both user and environmentally friendly.

We developed our standards based off of regulations and guidelines set in place to protect people and the environment. We follow the U.S. Federal Trade Commission’s Green Guides. This publication ensures that any environmental product claims by companies are non-deceptive and justifiable. We also follow regulations set by the U.S. Environmental Protection Agency. The U.S. EPA created a Design for the Environment program. This program was implemented while working with industry, environmental groups, and academia to reduce the risk to people and the environment by finding ways to prevent pollution. Through this initiative, GreenBlue® developed the CleanGredients® database – the online resource for green formulation®. The database contains approved listings for surfactants, solvents, fragrances, and chelating agents. We use this database as a reference for chemicals to use in our formulations.

Celeste has a long and colorful history, due to its founder Charles Granville. He is remembered by many as being a very nice man and never ceasing to make people laugh. He and his friend N. Lee Swartout founded the company in 1946 in Wilton, Connecticut; as a perfume company called Angelique.

The two decided to start their own perfume company during their daily commute. They both worked in New York and spent around 3 hours a day on the train commuting from Wilton. Swartout worked as a manager for a bottle manufacturing company and Granville as an efficiency engineer.

When they started Angelique, they decided who would be the president with a simple coin toss! Granville won and became president and his first official action was to make Swartout treasurer.